Store setup & theme
Store structure, theme customisation, navigation and key pages.
Shopify / D2C management
Shopify and D2C store management for brands that want to own the customer.
Marketplaces rent you the buyer; your own store lets you keep them. We run the store end to end — products, collections, checkout, apps, tracking and retention — so your D2C channel grows alongside your marketplaces.
Store setup & management
Pixel, CAPI & GA4 tracking
Checkout & COD flow
Shopify store · weekly checklist
Sample view
Store healthImproving
- Product pages & collectionsDone
- Checkout & payment gatewayDone
- Meta Pixel + Conversions API eventsIn progress
- Abandoned checkout flowIn progress
- Page speed reviewQueued
The challenge
Where D2C stores leak
Most stores don't have a traffic problem first. They have a tracking, checkout or product-page problem that makes traffic expensive.
The store looks good, but product pages don't convert
Tracking broken or incomplete, so ad platforms learn from bad data
Too many apps slowing the site and adding monthly costs
Abandoned checkouts that nobody follows up
Cash-on-delivery orders refused at the door
Catalog and stock out of sync with your marketplaces
Fix the store before paying for more traffic to it.
What Evitex manages
Everything we take off your plate on Shopify
One team handles the account end to end, so listings, pricing, stock and ads are decided together — not by four different people.
Products & collections
Product pages, variants, collections and on-page SEO basics.
Checkout & payments
Payment gateway, COD rules, shipping rates and end-to-end checkout testing.
Tracking
Meta Pixel and Conversions API, GA4 and Google Merchant Center connected correctly.
Apps & speed
App audit, removal of what isn't used, and speed checks.
Retention flows
Abandoned checkout, order updates and post-purchase messages through your email or WhatsApp tools.
Store operations
Order, stock and returns coordination, synced with marketplaces where needed.
Growth campaigns
Meta and Google Ads for the store, run by our performance marketing team.
Not sure what your account needs?
Tell us where things stand and we'll tell you what we'd fix first — before any package.
Ask us
How it works
From first audit to a weekly rhythm
The first month is spent fixing what's already costing you sales. After that, the work settles into a steady weekly cycle.
01
Store audit
Conversion, tracking, speed and checkout reviewed.
02
Fix the foundation
Tracking, checkout and product pages fixed first.
03
Retention flows
Abandoned checkout and post-purchase flows switched on.
04
Weekly operations
Store work and campaign support every week.
05
Monthly review
Store report and next month's priorities.
Deliverables
What you get from us, in writing
Every month you'll know what was done, what changed and what happens next.
- Store audit
- Product page and collection improvements
- Tracking verified: Pixel, Conversions API, GA4
- Checkout and payment setup, tested
- App and speed clean-up
- Abandoned checkout flow
- Monthly store report: sessions, conversion rate, AOV, top products
- Monthly review call
Growth opportunities
Where Shopify accounts usually have room to grow
These are the levers we look at first. Which ones matter for you depends on your category, stock and margins.
Tracking accuracy
Ad platforms optimise from your data. Correct events make every rupee of ad spend work harder.
Product page conversion
Clearer offers, reviews, size guides and delivery information on the page buyers decide on.
Retention
Repeat purchases are the cheapest sales a D2C brand gets.
COD strategy
Order confirmation and partial-prepaid options reduce refused deliveries.
Packages
Three ways to work with us on Shopify
Pricing depends on how many products you sell and how much work the account needs, so we quote after a short call — no obligation, and no invented list prices here.
Basic
Store Foundation
For brands launching or fixing their store.
Custom quote
Priced for your catalog size and order volume. Marketplace fees and ad spend are paid to the platform.
- Store audit
- Theme & key page setup or fixes
- Product & collection setup (starting range)
- Payment & shipping setup
- Tracking setup: Pixel, CAPI, GA4
- Monthly summary
- Weekly store operations
Standard
Store Management
For live stores that want someone running them every week.
Custom quote
Priced for your catalog size and order volume. Marketplace fees and ad spend are paid to the platform.
- Everything in Foundation, plus
- Weekly store operations
- Product page improvements
- Abandoned checkout flow
- App & speed optimisation
- Monthly report & review call
Premium
Store Growth
For D2C brands investing in growth.
Custom quote
Priced for your catalog size and order volume. Marketplace fees and ad spend are paid to the platform.
- Everything in Management, plus
- Conversion improvement roadmap
- Retention flows (email / WhatsApp)
- Ads coordination with our performance team
- Marketplace–store inventory sync
- Fortnightly strategy review
Ad spend and marketplace fees are paid to the platform, never to usMove between plans as the account grows
Questions
Shopify management questions
Still unsure? Ask us directly — we'll give you a straight answer.
Do you build new Shopify stores?
Yes. New stores and rebuilds are quoted separately — see Web Development for our website packages.
Do you work with WooCommerce?
Yes — we also manage WooCommerce stores, and the scope is similar.
Are app and theme costs included?
No. Shopify's plan, paid themes and paid apps are billed to you by those providers. We only recommend what the store needs.
Do you run ads for the store?
Ads are run by our performance marketing team — see Meta Ads and Google Ads.
Can you connect my marketplace inventory?
We can set up inventory syncing where your tools support it, and advise on the options where they don't.
Do I keep ownership of the store?
Yes. The store stays in your name, and we work through staff or collaborator access.
Other platforms
Selling somewhere else too?
Many sellers run more than one platform. If you do, the same team can run them together — one catalog standard, one report.
Discuss your D2C growth
Share your store link. We'll check tracking, checkout and product pages and tell you what we'd fix first.
We reply within one working day. Or email hello@evitexsolutions.com