Business Manager setup
Business portfolio, ad account, Page and Instagram connected, with correct roles and payment setup.
Meta Ads — Facebook & Instagram
Facebook and Instagram ads built on clean tracking and real creative testing.
Meta's delivery system learns from the conversions you send it. We set up the Pixel and Conversions API properly, structure campaigns so results can be read, and test creative angles until the data picks a winner.
Pixel + Conversions API
Reels, statics & carousels
From ₹5,000/month
Meta campaign structureSample viewCampaign · Sales
Conversions — website purchasesPixel + CAPI
Conversions — website purchasesPixel + CAPI
- Prospecting — broadAdvantage+ audienceLearning
- Interest stack — tested3 interest groupsTesting
- Retargeting — 30 daysSite visitors + engagersActive
Reel
Static
Carousel
The challenge
Why Meta Ads stop working for most businesses
Meta usually isn't "not working". It's being fed poor data, tired creative or a structure it can't learn from.
Pixel installed, but purchases or leads aren't reported correctly
One creative running for months until results fade
"Boost post" used instead of campaigns with a real objective
Audiences so narrow the campaign can't learn
Budgets changed every day, restarting learning each time
Reports full of reach and likes, but no cost per sale or lead
Fix the inputs and the delivery system does far more of the work.
What we manage
Everything inside your Meta Ads account
Setup, tracking, campaigns, testing and reporting — handled by the same person every week.
Pixel & Conversions API
Standard events configured and checked, with server-side events where your site supports them.
Audience strategy
Broad and Advantage+ audiences, interest tests, lookalikes and exclusions.
Campaign structure
Objectives matched to your goal: sales, leads, WhatsApp messages or traffic.
Creative direction
Angles, hooks and formats for Reels, Stories, Feed and carousels.
Creative testing
Structured tests so decisions come from data, not taste.
Retargeting
Visitors, engagers and cart abandoners brought back with the right message.
Reporting
Cost per result, ROAS where tracked, and plain-English notes on what changed.
Process
How a new account starts
The first month is about getting tracking and structure right. Scaling comes after.
01
Audit or setup
Existing account reviewed, or a new one set up with tracking.
02
Plan
Objective, audiences, creative angles and budget agreed.
03
Launch
Campaigns go live with a readable structure.
04
Test & optimise
Creative and audience tests every week; losers cut.
05
Scale & report
Budget moved to winners; monthly report and call.
Packages
Meta Ads pricing
A one-time setup, then a monthly management plan. Ad spend is always separate and paid to Meta from your own account.
Service fee
Paid to Evitex
Strategy, setup, tracking, management, creative and reporting — the packages below. This is the only amount we charge.
Ad spend
Paid to Meta directly
Your advertising budget, charged by Meta to the payment method on your own ad account. It is never included in our fee, and you set the amount.
Basic
Meta Ads Setup
Account and tracking set up correctly, once. Also the first step of every monthly plan.
₹1,000one-time
Ad spend is not included — it is paid to Meta directly.
Secure payment powered by Razorpay
- Business Manager & ad account setup or clean-up
- Facebook Page & Instagram connected
- Meta Pixel installed & standard events checked
- Domain verification
- Audiences created: website visitors & engagers
- Campaign management
Standard
Meta Ads Standard
Ongoing campaign management for businesses running one clear objective.
₹5,000/ month
Plus one-time setup ₹1,000. Ad spend paid separately to Meta.
Secure payment powered by Razorpay
- Management of one core objective
- Campaign strategy & structure
- Audience targeting & exclusions
- Ad copy for every ad
- Creative direction for your designs or videos
- Weekly optimisation
- Monthly report
Premium
Meta Ads Premium
Full-funnel management with structured testing, for businesses ready to scale.
₹15,000/ month
Plus one-time setup ₹1,000. Ad spend paid separately to Meta.
Secure payment powered by Razorpay
- Everything in Standard, plus
- Full funnel: prospecting + retargeting
- Structured creative testing every month
- Conversions API setup & event quality checks
- Catalog / Advantage+ shopping campaigns for e-commerce
- Landing page recommendations
- Monthly review call
Ad spend is always separate — paid by you directly to the platformMonthly plans, no long lock-in
| What's included | Setup ₹1,000 | Standard ₹5,000/mo | Premium ₹15,000/mo |
|---|---|---|---|
| Business Manager, Pixel & domain setup | Included | Setup needed | Setup needed |
| Campaign strategy & structure | Not included | Included | Included |
| Audience targeting & exclusions | Not included | Included | Included |
| Ad copy | Not included | Included | Included |
| Creative direction | Not included | Included | Included |
| Weekly optimisation | Not included | Included | Included |
| Retargeting campaigns | Not included | Not included | Included |
| Structured creative testing | Not included | Not included | Included |
| Conversions API & event checks | Not included | Not included | Included |
| Catalog / shopping campaigns | Not included | Not included | Included |
| Reporting | Not included | Monthly report | Monthly report + review call |
Questions
Meta Ads questions
Still unsure? Ask us directly — we'll give you a straight answer.
What does the ₹1,000 setup cover?
Business Manager and ad account setup (or clean-up), connecting your Page and Instagram, installing the Meta Pixel with standard events, domain verification and your first custom audiences. It is charged once.
Is ad spend included in ₹5,000 or ₹15,000?
No. Your ad budget is paid to Meta from your own ad account. Our monthly fee covers the management only.
Do I need a website for Meta Ads?
Not always. Lead forms, WhatsApp and Instagram messages work without one. For online sales, you need a site with tracking — which we can build through Web Development.
Why is the Conversions API only in Premium?
Server-side setup takes more work and depends on your website platform. On Standard we still check your Pixel events properly.
Who makes the ad creatives?
How quickly will I see results?
Campaigns need a learning period and enough conversions to optimise. We'll set expectations for your budget in the first call rather than promise a number.
Start with Meta Ads
Tell us what you sell and your goal. We'll check your current setup and recommend Standard or Premium honestly.
We reply within one working day. Or email hello@evitexsolutions.com